Before we launched Traughber Design, I put a lot of thought into what kind of company I wanted. I wanted a company that gave back to our clients via high quality craftsmanship, but also wanted some of the profits to flow to its employees (currently an Army of One) as well as the community. I wanted that entrepeneur philosophy to be embedded in the company DNA from the very beginning. The first 2 years of operation we invested heavily in tools and ran at a loss which I had fully expected, but here in year #3 we are going to turn a profit and it’s time to put our money where our mouth is and execute the vision we had at the beginning. So this year we are going to invest a portion of our profits in the local community. A percentage of the proceeds from our first commission has been set aside to sponsor a sports team at the local high school. As future commissions roll in, we will disburse that same percentage of our revenue to other causes.
We all have time, talent and treasure. Some of us have more time than money, while others have more money than time. If you are an aspiring entrepreneur, have you thought about giving your time, talent, and treasure directly in your community, if you are not already? For example, in our local church we have a ministry called Helping Hands of Grace where we serve dinner to the homeless on Friday nights during the winter when the need is greatest. Several other churches sponsor different nights of the week. What we are finding is that those service nights at our church get signed up for very quickly by the various small groups in our church. People want to help their fellow man and are being intentional about serving on those Friday nights. Events like those are a great opportunity to give your time to others. If you would like to serve by giving your time, consider contacting your local homeless shelter, soup kitchen, or church for opportunities.
Earlier, we wrote a post about John Rockefeller and his keys to success. One of the things we didn’t write as much about in that post, was his struggle after he become very wealthy to find his way in philanthropy. Setting up a foundation to distribute wealth was a new thing back then and he had to basically invent the model which is used today by some of the large foundations such as the Bill and Melinda Gates Foundation. Rockefeller established the Rockefeller Foundation, but had a difficult time deciding how it should be run, who should get the funds, and how to ensure the receiving organizations had a sustainable model. One of the first large efforts he started was establishing the University of Chicago, but he fought with the leadership because they weren’t broadening their donor base and weren’t (Rockefeller felt) being frugal. Rockefeller didn’t want the receiving organizations to be solely dependent on his foundation. Of course, when he was a young man he didn’t know he would have this “problem” of distributing extraordinary wealth, but now that we have his example and the example of others, we can incorporate this thinking about giving early on when we craft our entrepreneur philosophy.
It is up to each person to consider what is appropriate for them. To whom much is given, much is required. If you’ve launched an entrepreneurial venture, have you thought about who your stakeholders are and who should benefit if your venture is successful? Should it be solely you? Your employees? The community? All of the above? In what proportion?
I think some of the most important questions a founder can ask themselves are:
“Why am I starting this enterprise?”
“Who are the stakeholders?”
“How can I support them?”
In addition to philanthropy, an entrepreneur should give back to its employees. I did another of our entrepeneur interviews last week (we’ll be publishing that interview soon), this time with the owner of Better Display Cases, John Johnson. He is giving back to another group of stakeholders, his employees. Here is a veteran who just retired, started his own company and already has two employees and is looking for a third. Business is booming and he is giving back to the community by providing good jobs here in Northern Virginia. BTW, if you’re looking for work, contact him at his website here.
Another great example of giving back to employees is Dan Price, the CEO of Gravity Payments. Dan is a very thoughtful guy and was troubled by the stories from his employees of struggling to get by in a high cost city. He was making over $1 million per year and thought it was unfair that he had it so good, while his employees were struggling. He decided to set a “minimum wage” of a $70,000 annual salary for every employee including himself (you can read all about it here in Inc. Magazine). The reason he picked $70,000 is that studies have shown $70,000 will meet most families’ needs and your marginal happiness does not increase much above $70,000 no matter how much you make. As you can imagine, his employees were shocked and overjoyed. They were so ecstatic that they bought him a new Tesla last year which you can read about here.
My point is, in both Johnson’s and Price’s cases they have thoughtfully considered who the stakeholders are in their enterprises.
So we’ve discussed giving of time, talent, and treasure to two groups of stakeholders, the community and employees, but not much about the third, yourself. This goes back to that earlier question of why you’re starting the enterprise. Are you seeking a certain level of income? Self-fulfillment? Something else? In my opinion, if you take care of your clients, employees, and community, your needs will be taken care of organically. Those stakeholders will support you, if you support them.
These philosophy discussions are best had before launching the venture or early in its development, because once it’s launched you are going to be unbelievably busy as I saw at Better Display Cases this week. John and is two employees are really hustling to fulfill orders and have boxes stacked from floor to ceiling in the entire building. They receive large shipping containers from China monthly and race to unload the containers and deliver their products to all their customers. John’s time to have these philosophical discussions now is extremely limited.
Along those lines, seek out mentors who are farther along the entrepreneurial path who can share what they’ve done. It may not be exactly the correct path for you, but will help clarify your thinking (check out our blog post here on Stoic philosophy for more on clarity).
Time to get back to the shop and work on that black walnut gun cabinet commission, so we can give back more ; )